The Life Insurance Corporation of India (LIC) has once again taken a policyholder-friendly step by launching a Special Campaign to Revive Lapsed Policies across the country. This initiative is aimed at helping millions of customers who could not continue their policies due to financial pressure, missed payments, or personal reasons.
Insurance experts say this campaign is especially important at a time when many families are re-organizing their finances and looking to secure long-term protection again.
Why LIC Launched Special Campaign to Revive Lapsed Policies
ver the years, a large number of LIC policies become inactive or “lapsed” because premiums are not paid on time. Once a policy lapses, the life cover stops, and the benefits promised under the plan are put on hold.
LIC’s revival campaigns are designed to give policyholders a second chance. Instead of forcing customers to buy new policies, LIC allows them to restore their old plans, often with financial concessions.
According to LIC officials, Special Campaign to Revive Lapsed Policies is usually more beneficial than starting a new one, as older policies often carry better terms and lower effective costs.
What Is Special About This Revival Campaign
Unlike normal revival options available throughout the year, this Special Campaign offers extra incentives, mainly in the form of late fee concessions. In some cases, policyholders may also receive relief from medical requirements, depending on policy conditions and duration.
The campaign covers a wide range of LIC plans, including traditional endowment plans, whole-life policies, money-back plans, and certain micro-insurance policies.
Campaign Period Details
The campaign is being conducted for a limited time, and policyholders are advised not to delay their decision.
Special Revival Campaign Period
| Particulars | Details |
|---|---|
| Campaign Start Date | 1 January 2026 |
| Campaign End Date | 2 March 2026 |
| Eligible Policies | Lapsed LIC policies (as per plan rules) |
| Concession Offered | Late fee rebate (up to 30%) |
| Mode of Revival | Online & Offline (LIC Branch) |
(Dates are as per LIC’s announced revival drive)
Who Can Benefit From This Campaign
This campaign is especially helpful for:
- Policyholders who missed premiums due to temporary financial stress
- People who forgot about old LIC policies
- Customers who want to restore life cover without buying a new policy
- Families looking to regain insurance protection at a lower cost
Even policies that have been lapsed for more than one year may be eligible, subject to plan conditions.
How to Revive a Lapsed LIC Policy
Policyholders can revive their policy through two simple routes:
- Online Method:
LIC’s official website allows eligible policyholders to revive policies by paying due premiums and revival charges online. - Offline Method:
Visit the nearest LIC branch with policy details, identity proof, and payment method. LIC staff assist in checking eligibility and completing revival formalities.
In some cases, a basic health declaration or medical check-up may be required.
Things Policyholders Should Keep in Mind
While this campaign is beneficial, policyholders should carefully check:
- Total revival amount payable
- Remaining policy term
- Future premium commitment
- Benefits that will restart after revival
Experts recommend reviving a policy only if you are confident about continuing premium payments in the future.
Why This News Matters
LIC remains India’s most trusted life insurer, and revival campaigns like this reflect its customer-centric approach. Instead of penalising customers for missed payments, LIC is offering them an opportunity to regain financial security.
For many families, this campaign could mean restoring life cover, securing maturity benefits, and avoiding the higher cost of buying a new policy at an older age.
The Special Campaign to Revive Lapsed Policies is a timely move by LIC that can help lakhs of policyholders reconnect with their insurance protection. Since the campaign is available only for a limited period, interested customers should act quickly and review their old policies.
