New Delhi, April 15, 2026 – If you are an LIC policyholder, you no longer need to visit a branch for every small thing. LIC has just launched two brand new mobile apps that will make your life much easier.
The first app is called “MyLIC” – for regular customers like you and me.
The second app is “Super Sales Saathi” – specially made for LIC’s 13 lakh+ agents.
Both apps were launched on Wednesday, April 15, 2026, and are available for download right now.
MyLIC App: What Can You Do?
The MyLIC app is for every person who has an LIC policy. It brings all LIC services to your phone.
Here is what you can do with the MyLIC app:
| Feature | What It Means for You |
|---|---|
| 📱 View all policies | See all your LIC policies in one place |
| 💰 Pay premiums | Pay your premium anytime, anywhere |
| 🏦 Take a loan | Apply for a loan against your policy online |
| 🔄 Revive lapsed policy | Bring back a policy that you missed paying |
| 🛒 Buy new policy | Purchase a new LIC plan from the app |
| 📄 Paperless process | No need to submit physical documents |
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LICCalc says: This is a big step. Earlier, LIC policyholders had to visit branches or agents for these tasks. Now, you can do everything from your phone while sitting at home.
The app runs on LIC’s DIVE platform (Digital Innovation & Value Enhancement). This platform has already processed over 23 lakh digital policies.
Super Sales Saathi App: For LIC Agents
LIC has over 13 lakh agents across India. The new Super Sales Saathi app is built just for them.
Here is what agents can do with this app:
- 🤖 AI-based sales suggestions – The app tells agents which policy to suggest to which customer
- 📊 Performance dashboard – Agents can see their own sales numbers
- 👥 Customer management – Keep track of all customers and get auto-reminders
- 📚 Digital sales kit – No need to carry paper brochures anymore
This app will help agents work smarter and serve customers faster.
Why Did LIC Launch These Apps Now?
For a long time, people said LIC is behind private insurance companies when it comes to technology. Private insurers already had good mobile apps. LIC was still relying on branches and agents.
Now, LIC is catching up.
At the launch event, DFS Secretary M. Nagaraju (a senior government official) said something very important:
“Unless we are digitally very agile, we will not be able to offer products the younger generation will be seeking. The private sector offers easy and comfortable service. Government organizations, including LIC, must match that.”
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He also reminded LIC that it has data from 29 crore policies – that is a huge amount of information. He said LIC should use this data better.
How to Download the MyLIC App
The MyLIC app is available on both:
- ✅ Google Play Store (for Android phones)
- ✅ Apple App Store (for iPhones)
Simple steps to get started:
- Open Play Store or App Store on your phone
- Search for “MyLIC”
- Download and install the app
- Register using your policy number and registered mobile number
- Start using all services
Note: Keep your policy documents handy while registering.
The Super Sales Saathi app is for agents only. Agents can download it from the same stores.
What Should LIC Policyholders Do Now?
If you have an LIC policy, here is my simple advice:
Download the MyLIC app today.
Even if you don’t need it right now, install it and complete your registration. When you need to pay a premium or check your policy status, the app will save you a trip to the branch.
Also make sure that:
- Your mobile number is updated with LIC
- Your email ID is registered
- Your PAN is linked to your policy (for loans and other services)
A Small Honest Take (From LICCalc)
This is a good move by LIC. Not great, but good. Why?
The good part: After so many years, LIC finally has a modern app. This will help millions of policyholders, especially in small towns where branches are far away.
The not-so-good part: Private insurers like HDFC Life, ICICI Prudential, and SBI Life already had these features for years. LIC is late. But as they say – better late than never.
Also, the app will only be useful if it works smoothly without crashes or errors. We will have to wait and see.
Frequently Asked Questions
Q1. Is the MyLIC app free?
A: Yes, the app is completely free to download and use.
Q2. Can I pay my premium through the MyLIC app?
A: Yes, you can pay your premium anytime using UPI, net banking, or credit/debit card.
Q3. Can I take a loan against my policy from the app?
A: Yes, you can apply for a policy loan through the app using e-KYC. No branch visit needed.
Q4. Is the Super Sales Saathi app for all agents?
A: Yes, all LIC agents can download and use the app.
Q5. I am an old policyholder. Will my policies show in the app?
A: Yes, once you register with your policy number, all your existing policies will appear.
Q6. What if the app does not work on my phone?
A: You can still visit your LIC branch or contact your agent. The old system still works.
LIC has finally entered the mobile app era. The MyLIC app brings all LIC services to your phone – premium payment, loan application, policy revival, and even buying new policies.
The Super Sales Saathi app will help LIC’s 13 lakh agents work better and serve customers faster.
Are these apps world-class? Time will tell. But for now, this is a welcome step from India’s largest insurer.
Download MyLIC app today and take control of your LIC policies from your phone.
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Sources: LIC official release, PIB, PTI news
